BISWAS, RAHUL; G. GUPTA, ALKA. Digital Transformation and Consumer Buying Behavior: The Role of Data Privacy in Online Advertising. International Journal of Economics and Business Management Research, [S. l.], v. 2, n. 3, p. 107–114, 2026. DOI: 10.64137/31079423/IJEBMR-V2I3P112. Disponível em: https://internationaljournalssrp.org/index.php/ijebmr/article/view/440. Acesso em: 26 jul. 2026.